^ThisThis is a terrible time/market to buy a new vehicles...the supply is limited due to the global chip shortage and other parts and transportation challenges. If you don't need to buy now, don't. Some dealers (regardless of brand) are charging above MSRP for vehicles right now because they can...supply and demand economics. It's not a "Subaru" thing at all.
I have seen local Ford dealers with Broncos listed for nearly double MSRP (just introduced and shortages on the model are extreme given the order backlog). Not saying they are getting it, but be happy if you find a more reasonable markup because less reasonable ones certainly exist. I have read good things on other forums in threads similar to this one about using a broker to buy. Never tried it (so not making a recommendation one way or the other), but I could see where having someone do the search work for you could both save money and make things way easier in the current market.