The awesome little Crosstrek did it! Congratulations! Great job, everybody!
- Crosstrek on top for the year.
- Forester in second place.
- Outback slips to third.
January 3, 2025 , Camden, N.J. - SUBARU OF AMERICA REPORTS DECEMBER SALES UP 7.1 PERCENT; 2024 YEAR-END SALES UP 5.6 PERCENT
Subaru of America, Inc. (SOA) today reported 29 consecutive months of increased sales with 61,871 vehicles sold in December 2024, a 7.1 percent increase compared with December 2023 (57,764). Subaru ended calendar year 2024 with 667,725 vehicle sales, a 5.6 percent increase compared with calendar year 2023. Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: “In a true team effort, our dedicated retailers, distributors, team members, and parent company, Subaru Corporation, came together to make the goals we set for 2024 a reality. There is no doubt our high standards for quality, reliability, and safety contributed to another successful year. Our commitment to the Subaru Love Promise, including our annual Subaru Share the Love Event, resulted in millions of dollars donated to charitable organizations that make a profound difference in communities nationwide and epitomize what can be accomplished when we trust in one another.” For calendar year 2024, Crosstrek was the top performer by volume, achieving its best year ever with 181,811 vehicle sales (+14 percent). Forester was the highest-selling carline in December and closed out the year with 175,521 vehicle sales (+15 percent), and Outback achieved 168,771 annual sales (+4 percent) in 2024. In its second full year of sales, the Solterra EV continued to grow with its best December ever and best year ever, resulting in 12,447 vehicle sales (+40 percent). Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: “I’d love to thank everyone who played a role in making 2024 another strong year of sales growth. We are eager to continue delivering on our priority of producing quality vehicles for our customers as even more of them join the Subaru family, and our ever-expanding lineup of vehicles will be ready for the adventures that lie ahead in 2025.”
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