It does seem more pale in the press release photos... but as you pointed out, subaru has always been really crappy at portraying the color of this car. To be fair, this color really plays off of the ambient light around it... but they do a pretty crap job in renderings and press photos, which is confusing because my stupid cellphone picks up on the color accurately.
As for my wife and I, it felt like we were going out on a limb when we ordered the autumn green for our limited xt. We only saw the wilderness in that color in person, and hadn't seen all that many on the road. Besides that, we're not exactly green as our favorite color type of people, and we've never even considered owning a green car before. All that said, after taking delivery and living with this car for a while, I am over the moon on the color and I feel like this is the color that is going to age the best with this car. For me, every car/model seems to end up with one of the available colors as the timeless color for that year/body style, and personally, I think the green is it for the 20-22' outback/forester. We will see if that holds true with the new one.
Subaru Configurator Image (barf)
Day we brought it home... not barf, but still not quite just right.
60 minutes after having it home, much better